Google Insights (http://www.google.com/insights) is reporting that post-inauguration, Barack Obama has surpassed some pretty big names, at least in terms of search volume.

Is this a good time to do some arbitrage for my Amazon affiliate program?  My Google results are only showing two PPC ads, both positive messages and neither peddling either of his books.

Nope, this is a time for renewal (and reconciliation, according to the White House today).  Today is not a day to eek out tiny profits as an invisible middleman.  Today is a day to revel in hopefulness, pride and pray that Mr. Obama can do something to fix this wretched economy before it is too late.