ppc, seo and the rest of internet marketing discussed

I’m Ari Sternberg, and I built Paperclip Marketing. I have spent my professional career working with companies large and small to improve their effectiveness online. I put together this site with the intention of sharing from my experiences, hopefully helping to guide others into internet advertising success.
Over the past years, I have been exclusively focused on the development and execution of scalable, high-performance online advertising products and service offerings, particularly focused on small to medium sized businesses, B2B, eCommerce, and international companies.
• Currently, I’m developing products at one of the top companies in the local internet marketing space. I’m working with some of the smartest people in the business, in a very fast moving and dynamic environment.
• Previously, I built and led a 50+ person department of internet marketing analysts and managers and transitioned a small company as it was acquired by a Fortune 1,000 public giant.
• Altogether, I have held executive roles in growing companies as well as big ones, launching local search marketing products that have by now been sold to over 50,000 small-to-medium sized businesses across the country.
So, I guess I know a thing or two about internet marketing. I invite you to read, subscribe, comment on what I will write here.
Welcome
Ari